Supply Chain Station review Day 1 of the CSCMP 2015 conference

Following hot on the heels of the Council of Supply Chain Management Professionals (CSCMP) 2015 conference, held in the San Diego convention centre, Supply Chain Station brings you the first of 2 reviews recounting how the conference went down and the notable events and keynote speeches from Day 1.cscmp logo

The Circle of Excellence

This year’s CSCMP conference was a well attended event with over 2,900 attendees and in the opening speeches mention was made of a new service that CSCMP will be providing called “The Circle of Excellence,” a new online community targeted at supply chain management career progression.

The Circle will enable supply chain newbies to communicate with established supply chain professionals and a group of top, senior management professionals that will be known as Supply Chain Masters, with a view to helping young up-coming  professionals to progress their career development. It is scheduled to be launched at the end of the first quarter next year.

The launch of the new level 3 course of the SCPro certification program was also announced, taking CSCMP’s commitment to supply chain education/certification to the highest echelons.

The Distinguished Service Award  

The top award that the CSCMP bestows on professionals to recognise significant contributions of excellence to the world of global supply chain management, the Distinguished Service Award, went to Robert Martichenko, the founder and Chief Executive Officer of LeanCor Supply Chain Group, one of the top global supply chain consultancy companies.

Opening keynote speech by Harold Schultz of Starbucks

The feature keynote speaker was the CEO of Starbucks, Howard Schultz who sat down with Kevin Smith, the current CSCMO Board Chair Elect and former head of supply chain for CBS, in what turned out to be an interview type of format of keynote speech or discussion whereby Schultz outlined Starbucks approach to sustainability; how they involve the coffee bean farmers and build sustainable, mutually beneficial supply chain practices – Starbucks being a great example of the New Social Enterprise trend. For example they offer part time employees stock options and college tuition – just parts of the benefits packages they offer employees. They also have an active recruitment program whereby they seek to employ veteran service men and women.

The bottom line for Mr Schultz, and a key factor with their social enterprise philosophy, is that he says he wants his employees to love working for Starbucks.

The number of so-called “Breakout Tracks” in this year’s CSCMP conference was reduced down to 16 which meant that all sessions were well attended.

Hallmark’s breakout session

One of the notable breakout sessions was hosted by Hallmark who presented what they termed as their Balanced Scorecard Program aimed at defeating supply chain silos, where by the individual functions within the company operated their own specific metrics resulting in a total of about 80 different metrics being used. Through a process of re-evaluation Hallmark whittled this down to a pyramid of 18 metrics the top 3-core metrics at the top of the pyramid being:

  • Retail Service Levels
  • Supply Chain Cost
  • Return on Assets

It results in a much more manageable set of supply chain performance measurements which can be easily and regularly checked via a traffic light system to monitor and regulate overall performance and supply chain health.

Fastenal’s breakout session

Another interesting breakout session was given by 3 speakers for Fastenal, the largest fastener distributor in North America who advocate that there is a huge opportunity for analyzing supply chain data. One example is that Fastenal provide a lot of data to their customers relating to their use of its products. It results in the customers being able to reduce costs and make economies of scale as outlined by Fastenal, something that the customers should do for themselves but mostly tend not to.

DAT Solution’s breakout session

DAT Solutions (formerly Dial a Truck) gave a presentation on how data analysis can make huge savings in terms of regulating the number of road traffic shipments companies make in any given period of time. One of their customers Benjamin Moore, a $1.5 million turnover company didn’t have a transportation department until recently. Since using DAT for price benchmarking they have saved hundreds of thousands of dollars by regulating shipments and negotiating better rates.

That completes our round-up of newsworthy happening in Day 1 of CSCMP 2015. Look out for our Day 2 review coming shortly.

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